Capital
Talent
Growth
We are a venture capital firm that supports founders with a differentiated IMPACT model combining CAPITAL, TALENT and GROWTH to rapidly accelerate great companies.

Roo Capital
Flexible capital with a value-add LP base leveraging deep domain expertise in software.
Roo Growth
Value creation to accelerate growth led by operators with firsthand experience.
Roo Talent / Search
In-house executive search team aligned to portfolio success placing critical talent.

Roo Capital
Flexible capital with a value-add LP base leveraging deep domain expertise in software.
Roo Growth
Value creation to accelerate growth led by operators with firsthand experience.
Roo Talent / Search
In-house executive search team aligned to portfolio success placing critical talent.
Roo Capital: Flexible Funding to Fuel Growth
Deploying Smart Capital: Providing early-stage funding and strategic financial structuring to optimize runway and accelerate flywheel growth.
- Provides targeted checks, generally $250k to $5M+, across Pre-Seed through Series A.
- Offers flexible capital, leading investments and structuring co-investment opportunities for LPs.
- Deploys capital at the earliest, most impactful stages where high growth can be achieved.
- Advises on financial modeling, value-based pricing, and capital planning for scalability.
- Funds rapid growth, helping companies strategically transition from MVP to MAP.
Roo Talent / Search: Building Elite Management Teams
Roo Search: Your in-house executive search team accelerating growth by placing critical leaders around founders.
- The Talent pillar is anchored by Roo Search, our in-house executive search firm.
- Roo Search is aligned to portfolio success and actively places critical C-Suite and functional talent directly into portfolio companies.
- The team leverages an unparalleled network built from 600+ past placements and a 23,000+ candidate database.
- This highly aligned model provides founders with a strategic advantage in attracting and onboarding elite executive hires.
- The search network serves as a proprietary channel for high-quality deal flow and robust diligence due to its deep connectivity with industry executives.
Roo Growth: Operational Excellence for Scale
Roo Growth: Deploying an operator-led playbook to accelerate the flywheel and build the foundation for sustainable scale.
- The Growth pillar uses a proprietary value creation playbook led by expert operators.
- The team removes impediments and accelerates the growth flywheel through excellence.
- Support is hands-on, covering Go-To-Market (GTM), product roadmaps, pricing, and FP&A.
- Roo Growth implements data-driven models to optimize LTV, CAC, and retention.
Leap Ahead: Crossing the Chasm
We equip founders with the resources, expertise, and confidence to navigate the critical gap between early adoption and widespread market scale, accelerating their journey into the early majority.
Transforming Venture Capital With Our Three-pronged Impact Model
Ultimately, the Capital + Talent + Growth framework is how Roo Capital generates superior outcomes for both founders and investors. By providing flexible capital at the most critical early stages, deploying Roo Search’s world-class talent, and leveraging Roo Growth’s operational playbooks, we ensure founders have the resources, teams, and strategic guidance required to cross the chasm and build category-defining, enduring software companies.
